Local Current Blog

National number-crunching proves: Minnesota loves hip-hop

Movoto, a real estate broker, has taken a look at the Internet and correctly guessed that people in all 50 states love to see graphic representations of what music their state loves. Thus, they “calculated musical taste scores using data from the National Endowment of the Arts, the Bureau of Labor Statistics, and the U.S. Bureau of Economic Analysis (via the Martin Prosperity Institute) and state level music preferences from Wikipedia,” and generated an interactive map that shows popular music genres by region of the U.S.

You can see the map here, but the bottom line is that—seemingly to the surprise of both Movoto (“even Minneapolis and Seattle like rap”) and music blog Consequence of Sound (rap has “boomed in two unlikely regions, Seattle and Minneapolis”), the Twin Cities are notable for their high concentration of hip-hop heads. We also glow red when you look at the data for folk…


and jazz.

On the other hand, EDM…

and punk?

Not so much.

What do you think of these data? Are you surprised?

  • Rob Hebzynski

    As someone who likes edm (and virtually every other genre,) I can vouch for this.

  • Joshua Flatla

    We’re strong in Rock, but not Indie while having great stations like the Current and Radio K? I think Indie is such commonplace in Minnesota that we just consider it Rock? Inversely speaking, local bands have a tough time breaking through in Minneapolis unless they make it big nationally; i.e. Bon Iver. So, it may be true.

  • Chicago, eat your heart out.