Local Current Blog

October 16, 2020

Behind the Scenes: MaLLy’s balloon-filled ‘WWDI’

Minneapolis rapper MaLLy’s latest video for his pensive track “WWDI,” directed by Victor Rukavina and Stevie Kane of 1Light Films, features a vibrant color scheme and themes of universalism. “WWDI,” short for “Why We Do It,” starts with a child walking hand in hand with an older man and releasing a bright red balloon from […]

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